Pre-Christmas buying fever. The shops are ready!

gazetabaltycka.pl 7 years ago

Christmas is coming in large steps. Although it seems besides early to think about them, it is increasingly hard to escape the pre-Christmas buying frenzy. Tricity buying malls are almost 100% ready to accept an increased number of customers. Many of them already feature Christmas trees and Christmas decorations that make a unique atmosphere of Christmas. Unfortunately, the Christmas climate in buying malls is not created solely for our pleasure. Marketing companies thus stimulate us to larger purchases. Can you avoid a vacation frenzy and buy only what you truly need? Of course I do.

photo. pixabay.com

It's worth starting with our society getting rich. According to a study commissioned by the Institute for marketplace and Social investigation (IBRISIn 2016 the statistical household spent about PLN 100 more than in 2015. It may seem that PLN 100 is not a large amount. However, if we calculate the number of households in Poland, it is very easy to announcement a immense profit. Interestingly, this trend has persisted for respective years, so 1 can anticipate another evidence to be set in 2017.

When we enter a buying mall, we odor orange and cinnamon, we see flashing Christmas trees and Santa Claus, we want to buy more and more. Many people announcement that erstwhile they go into the store for fresh shoes, for example, they go out with a vacuum cleaner, a fresh bookshelf, a set of cosmetics and a fresh taste of jam that they don't like. Then why are we buying? We felt an impulse, we saw that individual had already bought it or “found” a peculiar promotion.

photo. pixabay.com

Pre-Christmas promotions are 1 of the most effective marketing tricks. 3 products in price 2, a discount for the full receipt, a second part in reduced price or a tax-free acquisition are advertising slogans that almost everyone knows. Christmas competitions with awards, carol concerts and presents from Santa are mandatory. Before Christmas we always think not only of our needs, but besides of gifts to others. So we are consciously reconciled that in a minute we will spend much more money. Marketers usage the fact that Poles love promotions, Sales and peculiar offers. As a result, there are quite a few things in our trunk that we never wanted to buy.

Just buying Christmas presents carries the hazard of buying quite a few unnecessary things. usually there is no size needed, no item, or the seller made a mistake and marked the goods at the incorrect price. What do we do then? We choose something else, we buy 2 things, we usage a binding promotion, we waste time, and... we spend more than we planned! There is only 1 way to avoid this – buying in online shops.

Currently online shops offer us a much greater choice of goods than conventional fixed stores. We'll find a good bookstore online without any problem, store for game lovers, RTV/AGD or trendy clothing boutique. In addition, prices on the network are very frequently importantly lower, as there is no request to bear the cost of maintaining the store, employees, etc. erstwhile buying online, we save our time, money and nerves of steel. If we have a circumstantial list of items to buy and we don't want to waste all day in a buying mall, online shops will aid us solve this problem.

Marketing experts are trying to convince us that buying is to replace our society's hunting. Before Christmas, we have the instinct of a hunter, so we want to have more and more, then we tend to push, argue, or fight for a given object. Of course, shops, offering us a greater choice of products and theoretically lower prices, gain tremendous amounts.

Music, Christmas decorations, fragrances, light and specially prepared promotions subconsciously urge us to make larger purchases. If you want to avoid pre-Christmas madness, you should take care of your buying early or order everything online. The end of November and the beginning of December are the perfect time for making the first pre-Christmas purchases. So it is very likely that it is simply a small late to avoid pre-Christmas fever completely.

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