Lidl and Ladybug are in trouble? Dino besides prepares client loyalty cards

kobieta.gazeta.pl 2 weeks ago
Dino stores are becoming increasingly popular. In fresh years, they have become a major competition for Ladybugs. It turns out that the Polish network is planning another step, which can supply its fresh customers.
Card My Ladybug, Lidl Plus, Żappka, Kaufland Card are presently the largest food network applications in our country. Now with his own offer for customers, Dino is to go out. The aim is to scope out to a larger group of younger people. To date, the Polish network has communicated with customers mainly through conventional and social media, as well as peculiar newspapers.

RECLAMA


See video buying in Lidl and Ladybug. Where did we pay cheaper?


Dino moving his own app?
The first reports have already appeared at the beginning of this year. Dino's plans included "Trade News". Now the media reports that the network is looking for a loyalty application production manager. As we can read in the announcement, the worker in this position will be required to be liable for the application improvement strategy, as well as planning and supervising processes related to fresh functions. The candidate must fulfil respective crucial conditions, including:

a minimum of 3 years of experience in managing mobile application development,
knowledge of processes and practices related to user experience,
expertise in data analysis.


It is worth noting that the Polish network decided to introduce its own application alternatively late, and its competition can boast a large group of users. The Ladybug Card has 10.7 million of them, Żappka app - 8.1 million, Lidl Plus - 7.9 million, Kaufland Card - 5 million.
Dino network expansion
Dino is simply a Polish supermarket network that was founded in 1999. However, its top expansion took place only in fresh years. Dino stores are mostly located in tiny and medium-sized towns, as well as on the outskirts of larger cities. At the end of last year, the network had 2024 facilities. For comparison, in the case of Ladybug, it was 3,730 stores and Lilda was 930. What store do you like to store at? We encourage you to participate in the probe and comment on the article.
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